The accounting world is finally getting some good news.

Undergraduate enrollment in accounting is up for the third year in a row, according to National Student Clearinghouse data. It rose 7.3% year over year in fall 2025, outpacing the 1.2% growth in enrollment in all majors, the Journal of Accountancy reported.

That’s not quite as high as the 11.3% growth in undergraduate accounting majors seen in fall 2024, but it’s still a welcome sign for the profession, given that undergraduate enrollment in accounting fell 16.9% between 2012 and 2021.

The rise in accounting majors suggests “students are recognizing that accounting careers do represent stability,” Michael Decker, vice president of the CPA Examination and pipeline for the AICPA, told CFO Brew.

Keep reading.—CV

A screenshot buried in the comment section of a Marc Benioff LinkedIn post around a year ago gave Salesforce’s Bernard Slowey a jolt. It showed the then-new Agentforce help portal directing the customer to a Salesforce competitor.

“I was literally like, ‘Oh my god, what has happened here? This is not good. My job is going to be gone tomorrow,’” Slowey, who is—spoiler alert—still Salesforce’s SVP of digital customer success, told us.

You may have heard the now-infamous stat that 95% of enterprise generative AI pilots fail before they reach production. Or maybe you have some thoughts on why that MIT report’s methodology was flawed. In any case, abundant data show that a sizable chunk of AI prototypes don’t go as planned—and ROI is questionable.

We wanted to talk with companies about how they’ve dealt with unexpected AI complications or projects that just didn’t work out—what they learned and how they subsequently recalibrated. Some of them told us that three-plus years of experimentation with unpredictable and fast-changing generative AI have reshaped how they build things and make decisions.

Keep reading.—PK

Cargo theft can be a real financial headache—and not the localized tension type of headache. We’re talking about a financial-migraine situation.

Beyond the obvious potential losses incurred when products are stolen, cargo theft can have downstream effects such as raising insurance costs or more restrictive coverage.

So the fact that losses from cargo theft shot up 60% year over year in 2025, according to one firm’s estimate, should have CFOs reaching for some extra-strength Tylenol.

This uptick is according to new analysis from cargo-theft prevention and recovery network Verisk CargoNet, which reported that estimated cargo-theft losses totaled about $725 million last year in the US and Canada.

Keep reading.—AZ