Strategy
Coke brews up success with shift in marketing strategy, tech-enabled innovations
Company boosts brand value, sales growth through “innovation agenda.”

Explore expert perspectives and breaking news regarding innovation strategy tailored for CFOs and finance executives. Gain a competitive edge with our comprehensive industry updates.
Don’t go chasin’ AI trends. Applying AI to the business challenges that matter most to your organization is where the real potential lies. From productivity and workforce transformation to growth and operational efficiency, learn more with PwC.
CFO Brew helps finance pros navigate their roles with insights into risk management, compliance, and strategy through our newsletter, virtual events, and digital guides.
By subscribing, you accept our Terms & Privacy Policy.